Steven Chi
stenchi@gmail.com
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Commonwealth Fairfax

Commonwealth Fairfax is a newly planted church located in Fairfax, Virginia that is striving to reimagine and redefine what it means to be a church. With its large vision that aims to challenge the typical expectations of a what a church is, it provided a great opportunity to work with a Brand Strategist to develop a voice of the church and navigate the challenges of what that voice could look like in its logo and branded assets.

 Main logo. Combining the imagery of a table with the letter C signifies what Commonwealth strives to be, an inviting space where strangers become friends. A space where everyone’s stories creates a big beautiful tapestry. The table represents solidarity that ‘we are with one another and that we are in this together'.’

Main logo. Combining the imagery of a table with the letter C signifies what Commonwealth strives to be, an inviting space where strangers become friends. A space where everyone’s stories creates a big beautiful tapestry. The table represents solidarity that ‘we are with one another and that we are in this together'.’

 Templates created for print (above) and social assets (below).

Templates created for print (above) and social assets (below).

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 An animation was also created for the landing page that could visually illustrate what Commonwealth was about. Utilizing the logo as the centerpiece of all kinds of social gatherings was the theme that we settled on and having it completed in the Commonwealth color palette helped solidify a visual language that was recognizable and distinctly, Commonwealth’s.

An animation was also created for the landing page that could visually illustrate what Commonwealth was about. Utilizing the logo as the centerpiece of all kinds of social gatherings was the theme that we settled on and having it completed in the Commonwealth color palette helped solidify a visual language that was recognizable and distinctly, Commonwealth’s.

 Visit the full website here:  commonwealthffx.org/

Visit the full website here: commonwealthffx.org/